I always liked Nick Lowe and his brand of power pop. I first heard of him with Cruel To Be Kind and then Rockpile who I wish would have made more albums as Rockpile. When I started to blog, Brinsley Schwarz came on my radar and I really then realized how talented this guy is.
This was Lowe’s first solo single following the split of the pub rock band, Brinsley Schwarz. It was also the first single released on Stiff Records, a label formed by the music managers, Dave Robinson and Andrew Jakeman. The single bore the catalog number BUY 1, establishing Stiff Records as a pioneering label in the UK punk and new wave scenes.
Although So It Goes failed to chart, it still earned a profit for the young Stiff Records. It was on the American album Pure Pop For Now People. The album in the UK was called Jesus of Cool. It peaked at #127 on the Billboard 100 in 1978.
Lowe got the title from a recurring line (So It Goes) in Kurt Vonnegut’s 1969 novel, The Slaughterhouse-Five. It is used every time a death occurs in the book. Steve Goulding (drums) and Nick Lowe were the only two musicians on this song. Lowe and Jake Riviera produced the album.
Nick Lowe: “It’s not my favorite, it’s a bit too much like Steely Dan. I think I must have got it from something they’d done.”
So It Goes
Remember on night the kid cut off his right arm
In a fit to save a bit of power
He got fifty thousand watts
In a big acoustic tower
Security’s so tight tonight
Oh they’re ready for a tussle
Gotta keep your backstage passes
‘Cause your promoter had the muscle
And so it goes and so it goes
And so it goes and so it goes
But where it’s goin’ no one knows
And so it goes and so it goes
And so it goes and so it goes
But where it’s goin’ no one knows
In the tall buildings
Sit the head of our nations
Worthy men from Spain and Siam
All day discussions with the Russians
But they still went ahead
And vetoed the plan
Now up jumped the U.S. representative
He’s the one with the tired eyes
747 for the midnight condition
Flyin’ back from a peace keepin’ mission
And so it goes and so it goes
And so it goes and so it goes
But where it’s goin’ no one knows
And so it goes and so it goes
And so it goes and so it goes
But where it’s goin’ no one knows
In the air there’s absolution
In the wake of a snaky Persian
On his arm there’s a skin tight vision
Wonder why she admires she is hissin’
And so it goes and so it goes
And so it goes and so it goes
But where it’s goin’ no one knows
And so it goes and so it goes
And so it goes and so it goes
But where it’s goin’ no one knows
But where it’s goin’ no one knows
But where it’s goin’ no one knows
But where it’s goin’ no one knows
…
Big Star album. It was probably their most radio-accessible album.
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