Rock Music… Why is it not breaking through to the mainstream anymore? Yes, there are a lot of good bands out there…just check on Youtube and you will find many that are really good and some great. That is the problem though…you should not have to search them out. Mainstream rock stations will not play them…they play classic rock (which I love for the most part) but artists today have a bleak way of life. The only way they make real money is to tour and tour and tour. Since downloading began they are left with ticket sales. There are college radio stations and less powerful stations that play new rock but they are not prevalent.
The older rock stars really made the money… Album sales, tours, 8 track sales, cassette sales and CD sales and some download sales. Today’s artist has downloads on Itunes and CD’s that sell at concerts Some are releasing vinyl which is on the rise and that is cool. My son is 17 and he likes some new acts like Jake Bugg, Foster the People and The Black Keys. Mostly though it’s the Beatles, Bob Dylan, The Band etc…
I don’t think people take music as seriously as before because there are so many other options to do. When an album came out we would rush to the record store (Cats, Port 0 Call, Tower or Columbia House) and study the album’s artwork and liner notes. Music was a big part of a teenager’s life in the 60’s through the 90’s…. With me, I bought a lot of older albums but I would get new ones also. Bands that came to town were announced on the radio and also posters on telephone poles everywhere. It was hard to miss a band or artist coming. We would line up and wait for tickets. I can’t say that I miss that part but I do in a way. I appreciated the concert more because of the effort and the long wait times. We would all talk while waiting in line on how much we liked the artist we were getting tickets for…. Talking face to face and not on a phone or in a chat room…a different feel altogether for all of us kindred souls. It was not a concert…it was an event. An event that you planned for weeks or months to attend and get excited about. After the concert, we would wear our concert shirts…bootleg or otherwise like a badge of honor.
We would go to school arguing over rock groups and music in general…. like The Kinks “You Really Got Me” or Van Halen‘s cover of the song….I sided with the Kinks. New Wave vs Rock… Heavy Metal vs just rock n roll.
Yes, some weak music appeared in the 60-90s as in every decade but no one took music from The Partridge Family etc… seriously. Now boy bands or “divas” are embraced with corporate driven muzak. Record companies want a sure thing and will not try anything new….just the proven formula. Why can’t they put muscle behind more talented rock bands? I would like to see a revival of rock bands that you don’t have to search for on the internet.
In high school, there were a lot of bands. The group I was in played more straight rock and roll but we had bands that played heavy metal to punk. Today in that school…no bands exist. We would play in the gym for the entire school and the theater. During the time in high school (sneaking into bars that would let us play being underage on weekends). After we graduated from high school we would play bars and clubs. It was fun, exciting and we made a little money doing something we loved. The customers which included bikers were always great to us because they wanted entertainment. If anyone tried to mess with us they are surrounded by bikers who loved their rock and roll…thank goodness.
Rock music may remain underground but I hope not…